The Idea
When “Mitzvah Mom” Sheri started planning her daughter’s Bat Mitzvah, she couldn’t get over the amount of information her friends had, especially the ones who had already been through the planning process. She wished there was a Website that was organized, accessible and could feature her friends unique Mom-to-Mom advice and insights into Bar/Bat Mitzvah planning. After many conversations and hours of research, MitzvahMarket.com, home of “Mitzvah Market Mail,” was born.
Learn more about Mitzvah Market by listening to this interview with LCI Paper.com.
Learn how to navigate Mitzvah Market by watching this video.
The Services
MitzvahMarket.com and its weekly email newsletter Mitzvah Market Mail are designed to be services for Moms by Moms. The goal is to deliver useful and timely information so you will be “in the know” when it comes to Mitzvah planning. They want to help make your child’s special day something they will never forget.
The Website
The Website is organized into 4 sections. Mitzvah Ideas houses all the Mitzvah Finds, Mitzvah News, Mitzvah Style, Mitzvah Inbox, Mitzvah Mom-to-Mom and Mitzvah Misc. items. The Mitzvah Spotlight section is made up of the Mitzvah Family Spotlights, Mitzvah Project profiles, Mitzvah Experts and Vendor Spotlights. The Mitzvah Diaries blog contains timely news that will help make your planning less stressful and more fun. Lastly, the Vendor Directory is for all your Mitzvah shopping needs. The Website also features a Mitzvah TV section filled with various informational videos.
The Moms
Sheri Lapidus is a public relations executive with over 20 years’ experience. Sheri has worked in various publicity roles at NBC-TV, CBS-TV, In Style magazine, Kaplow Communications and most recently as Executive Director of Public Relations for ELLE magazine. A Jericho, NY, resident, Sheri is currently planning her daughter’s Bat Mitzvah scheduled for 2010 and her son’s scheduled for 2012. Sheri can be reached at Sheri@MitzvahMarket.com.
Bonnie Brenner is a 25 year professional in the Public Relations, Marketing and Communications Industry. Most recently she was Client Services Manager with the Commerce Bank Championship (now TD Bank) a PGA Champions Tour Event. She has also held positions at Cablevision, Madison Square Garden Network, NBC Sports and NBC Corporate Communications. Bonnie and her family live in Plainview, NY. She celebrated her son Jayson’s Bar Mitzvah in December 2007 and is looking forward to planning her daughter Rachel’s Bat Mitzvah in 2012. Bonnie can be reached at Bonnie@MitzvahMarket.com.
Galit Greenspan is a CPA with 23 years of experience in both Public Accounting and at a private publishing company. Most recently, she worked at Lebhar Friedman, a trade publisher, and became very familiar with the advertising world, both online and in print. A Woodbury resident, she has successfully planned both her son and daughter’s Mitzvahs. Galit can be reached at Galit@MitzvahMarket.com.
